Why Your Personal Brand Is Your Product

Photo by Lazlo Panaflex on Unsplash

People do business with those they like and trust doing business with. If there’s a single reason why you should invest in growing your personal brand it’s the statement — and video — above. In the world of business, sales and marketing are similar to dating whereby as humans we are attracted to other people that we can relate to and feel comfortable with.

Source: Why Your Personal Brand Is Your Product