These Surprising Trends Reveal What People Really Want to See in Your Content

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Whether you’re a seasoned marketer or just want to make your Youtube video sing, your content won’t have the reach you want unless you incorporate what viewers ache for. But what in the hades is that, exactly? Storyblocks, which specializes in providing video, images and audio for all types of content, conducted a mass analysis of 64 million searches and 38 million downloads on their site to identify the latest content trends. The analysis, summarized in the Storyblocks 2018 Trends Guide, focused on year-over-year growth from 2016 to 2017.

Source: These Surprising Trends Reveal What People Really Want to See in Your Content | Inc.com

What Road-Tripping Across America to Meet Customers Taught Me About Being a Better Leader

Getting outside of your comfort zone and walking in other people’s shoes can help you become a more effective leader.

If the recent HR crises in Silicon Valley have taught us anything, it’s that leaders should take a more hands-on, thoughtful approach to crafting their company cultures. CEOs and business owners can start by seeking out humbling new experiences that connect them more closely to why their companies exist in the first place — to empower their teams and serve their customers. That realization inspired me to shadow my teammates across the company, and more recently, to drive over 4,000 miles across America in a RV, meeting small businesses along the way.

Source: What Road-Tripping Across America to Meet Customers Taught Me About Being a Better Leader

Sink or swim why bootstrapping will make you a better entrepreneur

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Bootstrapping will make you a better entrepreneur. It’s not easy to grow a business without external funding. You have to swim, or you’ll sink fast. You also have to stretch your resources and work efficiently. If you’re in the deep end, without a life jacket, it’s time to get creative. Here is why I believe bootstrapping will make you a better entrepreneur and how to embrace its challenges:

Source: Sink or swim: why bootstrapping will make you a better entrepreneur

6 Successful Dealmakers Share Their Top Tips on Raising Capital

Do today what others aren’t willing to.

Bootstrapping will only take your startup so far. Many businesses underestimate how much money they really need to keep going and growing, and they run out of runway.

When raising funds, these investor-entrepreneurs and members of The Oracles share their best secrets, tips, and strategies.

Source: 6 Successful Dealmakers Share Their Top Tips on Raising Capital

How To Become Super Successful: Keep It Simple

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It is estimated that adults make up to 35,000 decisions daily.  Decision fatigue  refers to the psychological concept that we have a limited number of mental resources, and using them to make irrelevant decisions can affect productivity.  If you manage a business or even a side hustle, chances are you could greatly benefit from having to make fewer decisions daily.

Source: How To Become Super Successful: Keep It Simple

4 Signs that Entrepreneurship Might Be for You

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I often hear todays’ business gurus talk about how they started their first business at like, 10 and have been hustling every since. That wasn’t me.I’m pretty sure I was busy climbing trees, playing with dolls and video games. You know, kid stuff… It wasn’t until my first “real” job at 20 years old that I realized, “Nah, the 9–5 definitely isn’t for me.”

Source: 4 Signs that Entrepreneurship Might Be for You – The Startup – Medium

The REAL Reason Behind Gary Vaynerchuk‘s Success in Social Media

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Meet Gary Vay-ner-chuk. I have been watching his content for about a year and Gary is now one of my biggest online mentors.

At first, I couldn’t pinpoint what’s so attractive about his content but I think I nailed it down. Let´s take a deep dive into Gary’s underlying principles. Not only why he is so successful in the business world but why his content so damn attractive.

Source: The REAL Reason Behind Gary Vaynerchuk‘s Success in Social Media

How to Be Productive: 10 Ways to Actually Work Smarter

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Be productive and work smarter. A while back I wrote an email to myself with my own personal rules on how to be productive. It distills all the lessons I’ve learned throughout the years about productivity and working smarter. That email serves as a constant reminder when I am feeling unproductive or things are just not working out the way they should.

Source: How to Be Productive: 10 Ways to Actually Work Smarter

Breaking Out of A SALES SLUMP

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Sales Slump. Life is about selling yourself.. so if you are not on a sales team.. remember.. you are always going to have to sell yourself in life… It could be for a tryout, a job interview, a raise, a higher position in the Company, or landing a new deal… and, to land a relationship partner! aka husband or wife…

Source: Breaking Out of A “SALES SLUMP”.. – COACH DANA CAVALEA – Medium

If You Want to Build a Billion-Dollar Brand Like Apple and Coca-Cola, Change Your Marketing Strategy

Five tips to know when it might be time to move beyond product and into brand advertising.

Apple didn’t become the most valuable brand in the entire world, worth $170 billion (total market cap: $814 billion), by talking about the processing power or pixel count of its computers. Instead, the company taps into a universal desire to express your individuality. Its ads have consistently reinforced that feeling, from “1984” to “Drake Vs. Bench Press.”

Source: If You Want to Build a Billion-Dollar Brand Like Apple and Coca-Cola, Change Your Marketing Strategy | Inc.com