Rather than write a business plan, it usually makes more sense to launch a stripped-down version of your business to create proof of concept and to learn what problems you’ll encounter going forward. As an added benefit, this can usually be accomplished without quitting your day job. Here’s how:
In fact, you don’t need a lot of money to validate your idea, at least starting out. Garrett Moon, cofounder of a startup called CoSchedule, said that, “When we did our first demos with prospective customers to validate the product, it wasn’t even built yet. In fact, our ‘product’ was a PowerPoint deck with a UI and hyperlinks that jumped from one slide to the next.” Here, specifically, are five ways prospective consumers can help you:
Traditionally, startup businesses draft a business plan for three specific reasons: to articulate their vision for the business, to document how they plan to solve key challenges, and to pitch their business idea to potential investors. But what if I told you that business plans for startup companies are usually not worth the effort? […]
It’s only September and you’ve already got the cold sweats just thinking about the holiday season. How much do you order? Do you have enough employees? When should you order inventory? It’s a lot to think about, but this article has some tips for you to think about as we’re starting to head towards the holidays – and good news, you’re reading this article now! The earlier you prepare, the better.
What most bloggers seem to forget that running a blog is the equivalent of providing a service for your customers. Essentially, you are helping your customers to achieve something. No matter what that something is. In short, you need to be focused around the results that you are providing for your customers. You need to do everything in your power to help your customers achieve their goals.
Becoming a freelancer sounds great. You have the freedom to set your own hours, you can work from wherever you like, and and you can dedicate yourself to work that inspires you. But all that upside comes with downside. You are now your own boss. You alone need to make sure that work is coming in the door, and you alone make certain that you are prepared for your future.
I began taking on one-on-one clients. I grew an email list. I created and sold my own online course. Overall my business was rapidly moving in a direction that I could only describe as “official business-y business stuff,” and I started to wonder if I should be doing something a bit more … business-like. […]
As any founder knows, lessons learned early on in the business startup journey can pay dividends at a later stage. Those valuable learning points and light bulb moments also make useful tips and advice that can be passed on to help other new entrepreneurs as they embark on their business ventures.
The story about Amazon and the PlayStation will warm your heart. It’s also a great model for your company to follow. What companies need aren’t customers who buy once and then disappear. Thriving companies are built on the basis of satisfying customers to the extent that they keep coming back. They go the extra mile to establish that kind of customer loyalty.
Sara Horowitz, also the founder of Freelancers Union, explains why a safety net for freelancers starts with her new company, Trupo. If you’re a freelancer, you don’t get days off when you’re sick. While you may be able to save up a rainy day fund for the occasional flu, if anything ever happened to you that put you out of commission for weeks at a time, chances are you’d be screwed.